Automotive Business Management and Technology BSc (Honours)

  • Course Code

    MT 847

  • Field of Study

    Automobile Management,Business

  • Type of Course:

    Honours Degree

  • Type of Qualification:

    BSc (Honours)

  • Type of Study:

    Full time

  • Application Closing Date:

Course Duration:

4 Years (8 Semesters)

Course Summary

Automotive Business Management and Technology is an exciting honours degree programme being offered by MTU to provide learners with the knowledge and skills necessary to meet the needs of the ever changing automotive sector. The course comprises a blend of important business and technology aspects central to successful careers in the automotive industry.

Admission Requirements:

For admission to a programme, standard applicants must

  • score the necessary CAO points and
  • meet the minimum entry requirements

Leaving Certificate examination in six subjects i.e. H5 in two subjects, and O6/H7 in four other subjects. The six subjects must include Mathematics, and either English or Irish.

Work Placement

Formal work placement (minimum of ten weeks) is an integral element of the course and takes place in Year 3.

Leaving Cert Subjects:

Helpful subjects are Business, and Technology


Process, Energy and Transport Engineering

For information on Fees/Student Grants/Scholarships and Financial Assistance, please click here.


Recorded November 2021


About the Course

This course has been developed in conjunction with the automotive industry to meet the specific requirements of the industry and therefore provide graduates with significant advantages when seeking employment in the automotive sector. Particular emphasis is placed on course content that prepares learners with the required blend of business and technical aspects to enable them achieve successful and rewarding careers within the automotive industry. The mixture of management, financial, legal and strategic analysis modules in particular will provide graduates with opportunities for rapid career advancement. The programme is delivered through a combination of theory and practical oriented modules.

A unique aspect of the programme being the integration of Dealer Management Software use within core modules which will ensure that graduates possess the most up to date and advanced skills required by key management personnel within the automotive sector. Work Placement incorporated in year three provides the opportunity to apply learned knowledge and skills, while gaining valuable industry experience and unearthing potential employment opportunities for graduates.


The final year project facilitates close working relationships between learners and their preferred area within the automotive industry.  


There is a Keyloop Global Bursary available for first year students, please see Questions & Answers below.


First Year at a Glance

  • Automotive Administration Theory and practice providing an overview of auto industry structure and operations, including basic dealer management software functions
  • Marketing and Management Introduction to the basic concepts of management and marketing and their application in automotive businesses
  • Engine Technology Theory based instruction on engine construction and operating principles
  • Automobile Electrical Systems Theory and practical application of automobile electrical and electronic systems
  • Vehicle Dynamics Theory based instruction on vehicle running gear and transmission systems
  • Garage Practice Practical experience of motor vehicle engine, transmission and running gear systems
  • Automotive Science Introduction to scientific principles relating to automobile design, operation and performance


Further Studies

Honours degree holders who achieve the specified level of academic performance are eligible to apply for a postgraduate course of study, both at MTU and at other third level colleges in Ireland and abroad.


Question Time

Is there a bursary available for this course?
Yes, the MTU-Keyloop Global bursary for the academic year 2022/2023 is €3,000 (towards your first year of study). The support of Keyloop Global for the bursary is a major endorsement of the relevance of the course to the Automotive Business Management and Technology industry.


How much Information Technology is involved in the programme?
To reflect the relevance within the automotive industry, IT forms a very important part of the programme and is integrated into modules throughout the programme culminating in year four with the use of Dealer Management Software for strategic analysis, decision making and planning. 


What Information Technology topics are involved?
Microsoft Office - Word, Excel, PowerPoint; Keyloop Global Dealer Management System; Autodata; CDX Learning Systems.


What level of Business is involved in the programme?
Automotive Industry and Dealership Administration; Management and Entrepreneurship; Financial Accounting and Management Accounting basics; Consumer and HR Law.


Will l learn about marketing?
Yes, a number of modules provide the basis for a good understanding of marketing and sales. Such modules include: Management & Marketing, Automotive Sales processes and Automotive Marketing Practices.

The work placement sounds exciting. Is it based in Ireland or can you be placed abroad?
Work placement can be undertaken in any suitable organisation where it is deemed that learners will be able to achieve the learning outcomes for the module. This includes placements abroad.


Is it possible to open your own business with this qualification?
Yes, graduates will have gained knowledge of the important criteria for business establishment and those with the necessary ‘self-start’ characteristics will be able to use this during business start-up.




“The Irish motor trade is an extremely exciting, challenging and rewarding industry with many opportunities available for progression and management and women are becoming a big part of it. I have the absolute privilege working with a very dedicated team of professionals, and would highly recommend the industry as a career path for women.”
Fidelma Read, General Manager, Grandon Motors


“I can see that in future all service managers will come from this course and not via the traditional technical background”
Seán Dowling, Service Manager, Lehane Motors

“It is key that the motor industry has a platform like this to get qualified staff into the labour force for sales and aftersales positions”
Michael O’Brien, General Manager, Audi Cork


MTU Cork has developed a website which gives full details of all modules for all courses. The website also has information on recommended textbooks, average weekly workload, assessments and exams.

Full details of the modules on this programme of study are available by clicking the below tab



Module info >>

A wide range of career opportunities exist at all levels of the automotive industry ranging from motor dealerships to vehicle distributors, fleet operators, consultancy, business finance and sales positions. This degree programme will prepare graduates for careers at the leading edge of all areas within the industry, including potential business start-ups.


Potential Areas of Employment

  • Sales, service and parts department management roles within motor dealerships
  • Administration, management, marketing roles within motor vehicle distributors
  • Vehicle parts supplier marketing and management roles
  • Vehicle fleet operator management positions
  • Consultancy and training roles within DMS providers to the automotive industry


Application for this course are processed by the
Central Applications Office (CAO)



EU Applicants must apply via the CAO - please click on the link above.

Non-EU Applicants - please click here for how to apply. 


CAO 1st Round:

Entry 2021: 336

CAO Cut off:

CAO Average:

Dr Clive Atkinson
021 4335944

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